How SingPost taps Google Cloud to accelerate digital transformation

Singapore Post Limited (SingPost), the leading postal and logistics service provider in Singapore, has announced a strategic collaboration with Google Cloud, the global cloud computing platform, to accelerate its digital transformation journey and drive its next phase of sustainable growth.


The multi-year collaboration aims to empower SingPost employees with easy-to-use AI-powered tools, helping them boost productivity, streamline repetitive tasks, and foster seamless collaboration with external partners and customers. SingPost will also leverage Google Cloud's AI-optimized infrastructure, purpose-built to handle complex AI workloads, while ensuring cost-efficiency, scalability, and sustainability.


SingPost has migrated all IT workloads hosted in its on-premises data centers to Google Cloud and is in the process of harmonizing and consolidating its technology stack, establishing a robust and secure foundation to power accelerated AI-driven innovation. This strategic move has not only yielded substantial cost savings of 30% in IT operations, but also allows SingPost to take advantage of Google Cloud's industry leadership in responsible AI, sustainable technology innovation, and cybersecurity.


One of the key initiatives of the collaboration is the development of an AI solution prototype that facilitates a more efficient way of handling trade documents, such as invoices, packing lists, and bills of lading. Built using Google Cloud’s Vertex AI platform, foundation models, and Document AI, SingPost’s AI solution transforms unstructured data from trade documents into a searchable repository, with a gen AI-powered chat interface that comprehends natural language queries and surfaces accurate and relevant information.


Another initiative is the adoption of Duet AI in Google Workspace, a suite of cloud-based productivity and collaboration tools, to replace SingPost's legacy productivity tools. Duet AI is a generative AI model that can write emails, documents, and presentations, as well as generate summaries, insights, and suggestions, based on the user's input and context. Duet AI can help SingPost employees save time, improve communication, and enhance creativity.


To further safeguard its enterprise data and applications, SingPost is also deploying Google Cloud's BeyondCorp Enterprise platform, a zero trust security solution that enforces multi-factor authentication and device verification, ensuring that only authorized staff can access proprietary company information.


The collaboration between SingPost and Google Cloud is aligned with Singapore's National AI Strategy 2.0, which aims to make Singapore a leader in the development and deployment of scalable and impactful AI solutions by 2030. The vision of the strategy is "AI for the Public Good, for Singapore and the World", and it focuses on two goals: excellence and empowerment.


SingPost's Group Chief Information Officer, Noel Singgih, said: “SingPost is no stranger to embracing innovative technologies, from data analytics to warehouse automation, to meet the evolving needs of our customers. This, coupled with strategic investment in high-growth markets, has resulted in international logistics generating 86% of the Group’s revenue – a key milestone in our ongoing transformation into a technology-driven logistics enterprise. Our positive engagement with Google Cloud to develop an AI solution—through their joint AI Trailblazers initiative with the Singapore Government—gave us the confidence to embark on the next step of this journey with them as our strategic cloud services provider. Google Cloud’s industry leadership in responsible AI, sustainable technology innovation, and cybersecurity will be core tenets in establishing SingPost as a trusted and customer-centric logistics leader in the Asia Pacific region.”[^1^]


Mark Micallef, Managing Director, Southeast Asia, Google Cloud, said: “We are excited to partner with SingPost to accelerate their digital transformation journey and help them achieve their business goals. By harnessing the power of Google Cloud’s AI and cloud technologies, SingPost can enhance their operational efficiency, customer experience, and innovation capabilities, while also contributing to Singapore’s AI vision and ecosystem.”[^1^]


By tapping Google Cloud to accelerate digital transformation, SingPost is poised to become a more agile, resilient, and customer-focused organization, as well as a leader in the integrated logistics industry.


Tech Alliance edit team

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